Privacy policy

What we collect

We collect the minimum needed to run the service, and nothing for advertising purposes.

• Account details — your name, email address and a hashed password, plus the team you belong to
• Connected social accounts — the access tokens each network issues when you authorise Fluxi, and the account identifiers needed to publish
• Content you create — drafts, scheduled posts, uploaded media and saved hashtag groups
• Billing information — handled by Stripe; we store a customer reference and subscription state, never full card details
• Operational logs — records of publishing attempts and their outcomes, which is how a failed post can tell you why it failed

What we do with it

We use your data to operate Fluxi: to publish the posts you schedule, to run the automations and keyword replies you set up, to show you your calendar and media, to bill you correctly, and to answer you when you contact support. We do not sell personal data, and we do not use the content of your posts to train models for anyone else.

Social account connections

When you connect an account, the network issues Fluxi a token that permits publishing on that account’s behalf and, where you use automations or keyword replies, reading its engagement, replying to comments and sending direct messages. We store that token, encrypted, so scheduled posts and automations can run when you are not signed in. We never receive or store the password for a connected account, and the account holder can revoke Fluxi’s access from the network’s own settings at any time, without going through us.

Comments and messages for keyword replies

When you turn on a keyword reply for a connected account, Fluxi receives the comments on that account’s posts and the direct messages it is sent, including the sender’s name, handle and network ID, so it can find the ones that use your keyword and answer them. We keep them, with a record of what Fluxi sent, so you can see the reply’s activity. We only collect them for accounts that have a keyword reply turned on, and they are deleted when you disconnect the account or delete its portfolio. You are responsible for the messages you set Fluxi to send, and for having a lawful basis to reply to the people who contact your accounts.

AI Assist, AI Images and alt text

Fluxi uses a third-party AI provider for its AI features. When you use AI Assist, the text you ask it to work on, any images on the post, and your portfolio’s brand voice and business profile are sent to the provider to produce the suggestion. When you use AI Images, your description, any images you choose to edit, your brand colours and, if you ask for it, your logo are sent to produce the image. When you upload an image, it is sent to the provider to write its alt text. When you ask Fluxi to read your website for your business profile, the public pages it reads are sent to the provider to pick out your business details. When you ask it to suggest a plug or write variations of a keyword reply, the post or message and your brand voice and business profile are sent the same way. In every case the data is used to answer that request and is not used to train the provider’s models. Apart from alt text for uploaded images, nothing is sent unless you use an AI feature.

Where data is stored

Data is stored in our production database and object storage, hosted with reputable infrastructure providers. Some of our processors — including Stripe and our language model provider — may process data outside the UK and EEA, under the safeguards their own terms provide.

How long we keep it

Account and content data is kept for as long as your team has an account with us. When you close an account we delete or anonymise personal data within a reasonable period, except where we are required to keep records — billing records in particular — for legal or accounting reasons.

Your rights

Under UK GDPR you can ask for a copy of the personal data we hold about you, ask us to correct it, ask us to delete it, or object to how we use it. Email us and we will act on it. You also have the right to complain to the Information Commissioner’s Office if you are not satisfied with how we have handled a request.

Cookies

The app uses cookies that are strictly necessary to keep you signed in. This marketing site does not set advertising or cross-site tracking cookies.

Changes to this policy

If we change this policy in a way that materially affects you, we will tell you before it takes effect. The date at the top of this page always reflects the current version. Questions go to support@tryfluxi.com.